ASX listed food company, Bega Cheese, has launched a range of pure Australian honey products in Coles Supermarkets branded Bhoney.
Sourced exclusively from Australian beekeepers, the honey has a distinctive purple themed packaging.
And the launch has been supported with an innovative demonstration of new technology that could provide early warning of Varroa mite infestation.
Celebrity chef Gordon Ramsay has discovered Tasmania’s unique leatherwood honey. And he’s seriously impressed.
“It's quite, I mean I've never tasted anything like it. he says, adding
“That honey is dense, spicy.”
His discovery comes midway through the first episode of the new season of Ramsay’s Uncharted that screened in the US on the Nat Geographic channel last weekend.
In fact, the new Cloverdale brand is so cheap it undercuts even Woolies home brand honey ($5.30) by at least 10%.
Just why Capilano’s merchant banker owners at Hive and Wellness have undercut both their main brand and the competition so savagely has prompted not a little angst in the Australian honey industry.
More than 10,000 beehives are estimated to have been lost to the Australian bushfires so far this summer, and the number is likely to rise.
Sarah Paradice, chief executive of the Australian Honey Bee Industry Council, said last week that the latest count is some 10,200 hives.
And with so many bushfires and so much infrastructure destroyed there are very real fears that the number may go much higher.
The main conference organisers are the co-operative research centre (CRC) for Honey Bee Products based at the University of Western Australia.